Tech Article 12/13/13
Malls of the future: touchscreen store windows made from 'connected glass'
- These giant and amazing touchscreen windows are installed in Westfield San Francisco Center.
- These new technology allows buyers to browse products, order and have them deliver for free.
- It is believe that the program brings the best of the online and new technologies to the physical world.
- These system doesn't require square footage retail space, which allows retailers to have a presence in areas with heavy traffic.
- With 'digital storefronts', which are giant touchscreen store windows, customers can browse through a retailer's items with a single swipe.
- Retailers, like Sony, have set up connect glass points in malls.
- It provides the customer with a virtual shop within a real mall.
- It is an opportunity for brands to expand their footprint and offer virtual shopping experiences.
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